Good & Bad

Good:

The Mischief Committee advertisement is a good ad because it is compelling and makes you want to know what they are up to.  Having the name and the fact that they are working for the client stand out in red.  The services they offer are highlighted in white.  The adjectives to describe their services make you curious as to the work they have done.  Their tagline in the ad was letting the audience know that they do not just want them to know the name they want them to find out what they are about.

Bad:

The first reason I chose this as the bad ad is because the placement of the writing is directly on her crotch.  Another thing about the image that I did not like is that the type is difficult to read because it is small as well as similar in color to the background.